One would think that online shopping would become the preferred sales channel. But how often do you actually complete a purchase online? If you’ve done the whole process and skipped on clicking check out, you’re not alone. Google’s latest research shows that 61% of mobile searches result in a...Read more
If there’s anything that will define this generation from the next, it will be our role as pioneers of the social media wave. Defying early predictions, our obsession with Facebook, Twitter, Instagram, Snapchat, and the like has gone beyond a short-lived fad. Apart from its impact on our personal...Read more
Doubt is the entrepreneur’s worst enemy. The funny thing is, everyone who’s ever put up a business starts off feeling this way. Negative thoughts act as roadblocks that affect people in different ways. Some use these as jump-off points to aim high and work harder, others as an excuse...Read more
With thousands of new businesses sprouting up every day, competition is fiercer than ever. Part of this can be attributed to changes in technology that has made customers accustomed to getting what they want now and fast.
This is why responsiveness to customers should be a top priority for any...Read more
A couple of years ago, setting up a second or third location meant investing in expensive communications infrastructure. Thankfully, recent advances to technology has made it possible for businesses, big and small, to expand operations to more than just one location without having to pay a fortune.
Today, information and...Read more
Good customer service is the lifeblood of any business.
We've all experienced customer service that is excellent, awful, and everything in between, and we know how that experience affects our on-going relationship with different businesses:
Delight me with great customer service, and you'll not only retain me as a loyal...Read more